skills as a

Visual Thinker

Illustration, Motion Design, Sketch Notes

branding

life in color

I created a brand identity and website for Life in Color, an online art therapy service. I created playful, hand-drawn illustrations to accompany key content areas to convey the value of starting therapy. I focused on using primary colors and simple backgrounds to keep the site feeling fresh and energetic.

calendly

I created an illustration system to unify the brand identity across the marketing website, product, and blog. Keeping within the exisiting brand style, I made key changes to help the illustrations contribute to product education and brand narrative.

motion graphics

votolatino

As a brand design intern for VotoLatino, I created illustrations for their social channels. I key innitiative during this time was creating a series of animations celebrating Earth Day.  Before animating these in After Effects, I storyboarded the key motion details to convey the ideas to senior brand designers.

process

phone-vl
monkey-vl
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sketch notes

various

I value visualizing thoughts whether thats sketching difficult concepts in a whiteboarding session or specing out how a testing protocol might work. These hand-drawn images help cut through the ambiguity that often happens when having technically or conceptualy dense discussions.

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